International Tourism Management (ITM)

Overview

This English-taught master's builds on your undergraduate studies to prepare you for leadership roles in the international tourism sector. The programme helps you refine existing skills and deepen core competencies from your bachelor's degree so you can design compelling leisure and travel experiences for domestic and international markets. Graduates leave with stronger career prospects than many bachelor-only applicants and with the option to continue into doctoral or academic work.

What you'll study and why it matters

The curriculum combines in-depth, practice-oriented teaching in tourism, management and research methods. You will work on current topics and applied projects with industry partners, which lets you test theories in real-world settings and build professional contacts. Key themes such as entrepreneurship, digitalisation and sustainability are embedded throughout the course to equip you for emerging challenges and opportunities in tourism. A distinctive advantage is the close collaboration with the German Institute for Tourism Research (DI Tourismusforschung) hosted at the university — giving you access to up-to-date data, research projects and a network of companies, institutions and academics active in the field.

Typical entry expectations (confirm exact requirements on the programme webpage)

• A completed Bachelor's degree (in tourism, business administration or a related discipline is usually expected)
• Proficiency in English (proof as required by the university)
• Academic transcripts and a curriculum vitae
• Motivation letter and, where applicable, evidence of relevant professional experience or additional documents requested by admissions

If you want, I can rephrase this for use in application materials or adapt it to a social-media friendly blurb.

I can do that — but I don't have access to the PDF you referenced. Please either paste the curriculum text here or upload the PDF content (copy/paste is best).

What I need from the PDF (or you can paste all of it):

• List of core and elective modules (module names and short descriptions if available)
• Credit points or ECTS per module and total ECTS for the program
• Structure/duration (semesters, thesis, internships, practicum)
• Explicit learning outcomes (if listed)
• Any other components (language requirements, field trips, placements, assessment types)

If you prefer, I can also draft a polished, example curriculum summary for a typical International Tourism Management MA based on common program structures — say 90 ECTS, research methods, tourism policy, marketing, sustainability, thesis/internship — but I won't invent specifics for your program unless you ask me to.

Tell me which option you prefer (paste the curriculum or want a generic example), and I’ll produce the 2–4 paragraph description with key modules and concise bullet-point requirements in clean Markdown.

Graduates are prepared for managerial and specialist roles across the tourism and hospitality sector — for example in destination management, tour operators, hotels, event organisations, consultancies and public institutions. The programme’s practical projects and industry links help build the professional experience and networks employers seek.

The course also equips students for academic pathways: its emphasis on research methods and the close connection to a tourism research institute improve prospects for doctoral study or careers in research and higher education.